According to managing director Mike Coomer, the purpose of the app is to give users the opportunity to track down the best offers on their favourite tipples by keeping them in touch with the best advertised prices on products.
The details provided suggest that the app will list, by region, the last ten best-advertised prices for selected products. Every major retailer is included in the search, with Liquorland, Woolworths, Bottlemart, 1st Choice, Dan Murphy’s, BWS, Vintage Cellars, Cellarbrations and Chambers Cellars among those included. Local independent chains are also in the mix as the app has the capability to scans all liquor retail advertising with prices updated daily.
With more than 90 per cent of smart phone users now using their devices to research products or services, app like this one are becoming the norm for tech-savvy shoppers.
The app is $0.99 to download and suitable for use on both Apple and Android phones in Australia by adults.
For more information or to trial the search function see www.drinkshopper.com.au