Coopers Brewery has extended its platform partner agreement with the V8 Supercars to the end of the 2015 season.
“This has been Coopers’ first major national sporting partnership and we have been delighted with the level of exposure it has given us,” said Coopers Chairman, Mr Glenn Cooper. “Being the beer partner of the V8 Supercars gives us exclusive pourage rights to all V8 Supercar events in Australia and we have been able to get Coopers products in the hands of many people who may not have tried our beer before. We have been very pleased with the response of racegoers, which has been overwhelmingly positive.”
Coopers signed the initial sponsorship agreement with V8 Supercars in February this year ahead of the Clipsal 500 in Adelaide, the first event of the V8 Supercars season, allowing Coopers to offer Coopers Mild 3.5 and Coopers Clear at all V8 events in Australia.
For details on all the upcoming V8 Supercars action, see the website.