Cider Australia is launching the Best Cider Selection of the Year Awards to identify and acknowledge venues that offer customers an excellent selection of ciders.
The Best Cider Selection Awards will accept nominations from licensed establishments and liquor retailers across Australia in three categories – Pub/Restaurant, Liquor Retailer and Cidery/Cellar Door.
President of Cider Australia, Warwick Billings, said the new competition is an important progression for the cider industry as cider palates evolve and consumers seek out new tasting and food matching experiences.
“Our aim is to reward the venue owners, managers and sommeliers that go the extra mile to present their customers with interesting, unique and delicious cider choices.
“The Awards will help people find venues that serve great cider, whether they are looking to have an after-work drink, casual weekend lunch or a high-end restaurant meal.
Entries will be assessed on the quality, diversity and suitability of the ciders on offer, as well as efforts to educate and assist customers to select products.
Category winners will receive a trophy, marketing collateral and social media opportunities.
Entries open next week, close on 29 October and winners are announced in mid-November. Competition details are on the Cider Australia website.
This is an edited version of a media release distributed by Cider Australia.