Kegstar is offering free-of-charge keg hire to global brewers of all sizes who are entering the International Brewing and Cider Awards.
The one-way stainless steel keg and cask rental company, that is also sponsoring the awards in November, said any brewer who signs up as a casual customer is eligible to have free kegs delivered to their business for the purpose of submitting their products in the competition. Brewers will be responsible for shipping their kegs to the event, but the kegs will be collected from the venue by Kegstar after the event.
First held in 1886, the International Brewing and Cider Awards showcase brewers and cider makers of all sizes from around the globe. The awards invite brewers and cider makers to enter their products to be blind-judged by an expert panel of commercially practicing brewers and cider makers.
Ruth Evans MBE, Director of the International Brewing and Cider Awards, said: “Showcasing the very best beers and ciders from around the globe is at the heart of our historic competition so Kegstar is the perfect partner to help entrants ensure that their beer or cider arrives at our judging session in perfect condition.
“After what has been an extremely tough year for the industry, our awards are vital in celebrating the extraordinary beverages that brewers and cider makers have worked hard to perfect, ensuring they gain the recognition they deserve. We’re grateful for the commitment Kegstar has made becoming a sponsor for the International Brewing and Cider Awards.”
Christian Barden, Chief Kegsecutive of Kegstar’s global operation, said: “Kegstar is thrilled to be doing its bit to support such a prestigious event. Our core goal of ensuring more great beverages get to more happy drinkers could not be more important than it is right now – so we were glad to be able to work with Ruth and the team to help in any way we could. We love great beer, and so we want to give brewers the opportunity to get their beers to the event in any form they choose, whether it be draught, bottle or cans.”
The awards will take place in November at the National Brewery Centre, Burton-upon-Trent, with registration opening on 1st July 2021.
For more information about the awards, including the trophies, classes and categories, visit the website.
This is an edited version of a media release distributed by Kegstar.