Better Beer’s 100 million can milestone
After four years, the brand known for its low-carb beer celebrates its growth and scale with this significant achievement.
After four years, the brand known for its low-carb beer celebrates its growth and scale with this significant achievement.
Marketing Director Hannah Vinden played a pivotal role in scaling the Better Beer brand, carving out a distinct identity in a highly competitive market.
While Better Beer will maintain full ownership of the brand, Casella Family Brands aims to enhance the brand’s distribution and market presence.
Mighty Craft has shifted its strategic focus, divesting of non-Better Beer assets to repay currently unsustainable debt.